Background Paths
Background Paths
Home/Amazon Services/PPC Strategy
Every euro counts.

PPC Strategy

Amazon Advertising is complex and expensive — when done wrong. We build campaign structures that scale profitably and manage your budget as if it were our own.

Ø -34%

ACoS reduction

What we do

PPC Strategy

01

Campaign Structure & Build-Out

A clean campaign structure is the foundation for profitable Amazon Advertising.

  • Sponsored Products, Brands & Display
  • Auto and manual campaigns
  • Portfolio structure by product/category
  • Dayparting & budget planning

02

Ongoing Optimization

Amazon ads need daily attention. We continuously optimize bids, keywords and targetings.

  • Weekly bid adjustments
  • Negative keyword management
  • Search term report analysis
  • Placement optimization

03

Reporting & Control

Full transparency on every euro. You always know what your budget achieves.

  • ACoS/ROAS tracking
  • Campaign performance report
  • Budget utilization analysis
  • Recommendations for budget shifts
Your benefits
01

Profitable growth

Scaling that pays off — we only increase budget when profitability allows it.

02

Full transparency

No black box. You see exactly where your budget goes and what it achieves.

03

Less wasted spend

Precise targeting ensures your ads are only shown to relevant customers.

04

Synergies with SEO

PPC data flows directly into the SEO strategy — both channels reinforce each other.

PPC Strategy

Every euro counts.

Get in touch